Toys

Kid’s Concept’s toy range brings together more than 200 products in eleven categories, from baby toys and cars to role play, puzzles and outdoor play, all shaped around the clean Scandinavian design language that is the brand’s signature. Here you will find both classic favourites and much-loved collaborations such as PIPPI and Moomin, side by side with Kid’s Concept’s own timeless design. Every toy is meant to support your child’s play and development, with quality and simplicity in focus rather than big words. Right now the summer sale offers discounts of up to 80 per cent, a great opportunity to top up the playroom with new favourites.